2006 - 2009
Our founder, Shareen Malik, opened a thriving and successful Brow Threading business beginning in 2006. This rapidly grew into a full service hair salon, Stunners & Smashers, offering a wide variety of services to clients.
Located in Antioch, Shareen and her team became well known in the community as the "go to" location for the best service and styling. But Shareen wasn't finished yet.
There was another side to the beauty industry that had yet to be established.....and Shareen recognized the potential and would create the demand.....
Introducing iCandy Eye Salon. In 2010 Shareen revolutionized the Eyelash Extension industry by developing a concept and style never seen before. She created a unique catalog of lash extension services designed to fulfill the needs of each individual client.
Mascara Look. Glamour Look. Couture Look. Volume Infill. All extension services designed and implemented through Shareen's singular vision.
With a comprehensive and thorough Lash Artist Training & Certificaton Program she developed, Shareen attracted top tier Cosmetologists & Estheticians to join the team allowing her to prepare for the next step.....expansion.
2011 - 2012
With the addition of the Walnut Creek & Danville locations, iCandy Eye Salon became the premier lash extension destination in the East Bay. Shareen continued to teach, coach, train and develop Lash Artists as well as continue to create innovative techniques, products and services to advance her company.
Chances are, if you've had extensions, you've been served by a lash technician who was trained by or worked for Shareen.
They say imitation is the sincerest form of flattery. Take a look around the Bay Area and much of what you'll see in this trade can be atributed to one person. But still, others think they can do it better.....
2013 - Now
It's an ever-changing industry. Technicians come and go. Shareen trains and develops them and they move on to follow their own dreams. The faces may change but iCandy remains the same.
Shareen has always met any challenge she's faced along the way. She continued to hire and train new Lash Artists. She opened two more salons during this transition, Pleasanton & Beverly Hills. She's cultivated a celebrity following and the sky is the limit!
Fremont is next. San Jose and Palo Alto are on their way. Las Vegas is just around the corner. Another 10-12 locations are heading your way Los Angeles & San Diego!
The iCandy brand and Shareen's steadfast pursuit of improvement and progression keeps iCandy ahead of the industry. Her goal is to provide you with an affordable & unique solution to compliment & enhance your natural beauty.
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